Flawless, Ageless, and Effortless Skincare

Ancient Korean water approach to skincare

äKwä is a ritual skincare system rooted in the ancient Korean water approach. Ordinary water in each formula is replaced with Korean fermented green tea water and combined with other specialty waters, traditionally fermented extracts, and best-in-class, plant-derived ingredients into formulas that invite your skin to glow. Our green tea is cultivated in the Boseong region, home to Korea’s largest tea fields, due to its perfect soil and climatic conditions. Tea fermentation has a long and rich history in this region, created through a two-phase process using traditional natural and lactic acid fermentation techniques to yield more potent ingredient levels.

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Your skin comes first

äKwä is dedicated to the belief that skin health and beauty come first and that the skin is delicate and needs ritual-level attention. Nourishing, smart, and natural, äKwä is the embodiment of effortless and ageless skincare.

Key benefits:

Suitable for most skin types
Paraben-free, sulfate-free, and phthalate-free
Dermatologist-tested for mildness
Kind to your skin and the environment
Cruelty-free—never tested on animals
Gluten-free
No harsh bleaches or other forceful ingredients that bully your skin into submission or compromise long-term skin health for a short-term effect
All-natural fragrances

Realistic meets ritualistic

We offer you two regimens to follow. Our real steps uniquely address common challenges, while our ritual steps indulge the skin, prompting daydreams of island getaways and decadent milk baths.

Before and after

In a pilot study conducted with women and men, 30 days of the äKwä regimen showed improvements in:

Red spot count, representing a calming effect
Porphyrin count, representing a cleansing effect
Wrinkle score
Appearance of fine lines and wrinkles
Overall moisture

Step away from your day and into your world with a skincare regimen designed to transform the appearance of your skin using nature-inspired, moisture-rich formulas and ancient Korean beauty techniques.

Meet the äKwä products

Real Step 1: Oil-to-Foam Cleanser

As the first step in your skincare ritual, this cleanser offers a fresh start. Its gentle oils lift away debris before transforming into a foaming cleanser. Splash with water for a perfectly pristine and pleasantly soft finish.

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Ritual Step: Volcanic Mud Mask

Like the geothermal waters that rise from volcanic beds, our volcanic mask renews, refreshes, and energizes the look of your skin. Volcanic properties cleanse the skin’s surface for a purifying experience.

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Real Step 2: Four-Way Toner

Let it glow! Clarifying and illuminating, this alcohol-free toner is the perfect way to prepare your skin for additional cleansing and moisture, prime your skin for cosmetics, set your makeup look, or mist any time of the day so it can glow like a glistening glacier on a sapphire sea.

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Real Step 3: Vitamin Essence

With the luxury of the earth’s offerings in a silky serum, this product infuses your skin with essential vitamins, ferments, and super antioxidants for a nourished, more youthful-looking complexion.

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Ritual Step: Sheet Mask

Decadent and delicate, this sheet mask allows you to experience a treat once only enjoyed by royals throughout history.

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Real Step 4: Eye Cream

Moisturizers and decadent emollients are blended with an ancient mushroom that’s naturally rich in plant-derived collagen to promote a smoother, more refined, and more polished outer-eye appearance.

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Real Step 5: Moisture Cream

Like a rain cloud ready to burst, this cream offers a surge of intense hydration in a light and airy, cloud-like formula. It’s truly a drink for your skin.

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Moisturizing Sunscreen

The sun brings us life and light, but when it comes to skin, too much of a good thing can be damaging. This moisturizing sunscreen combines SPF 30 sunscreen and other fortifying, nutrient-rich ingredients formulated to protect and replenish your skin. Plus, it's octinoxate- and oxybenzone-free, which makes this a reef-conscious formula.

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Frequently asked questions

How is äKwä different?

äKwä is a ritual skincare system rooted in the ancient Korean water approach. Ordinary water in each formula is replaced with Korean fermented green tea water and combined with other specialty waters, traditionally fermented extracts, and best-in-class, plant-derived ingredients blended into formulas that invite your skin to glow. äKwä is dedicated to the belief that skin health and beauty come first and that the skin is delicate and needs ritual-level attention.
Why is Korean skincare so good for my skin?

The appearance of your skin is largely dependent on your ability to quench its ongoing thirst. The art of maintaining and replenishing moisture is how we approached formulation, which combines a variety of specialty water sources and ferments to help bring skin back to its beginning. The ancient Korean technique of fermentation harnesses ingredients like green tea water into potent and powerful solutions that promote younger-looking skin and enliven the skin’s surface environment. And it’s not only about the ingredients. The power is in the process.
What is “chok chok” skin?

äKwä skincare offers you the ritual Korean skincare experience through a compressed program that helps bring your skin to what Koreans call “chok chok”—a dewy complexion that literally glows with luminosity—within your hectic lifestyle.
Is äKwä skincare cruelty-free?

Yes! None of the äKwä skincare products are tested on animals.
Is äKwä skincare paraben-free?

Yes! All äKwä formulas are paraben-free.
What types of fragrances are used in äKwä skincare?

All äKwä formulas, except the Four-Way Toner, feature all-natural fragrances. The Four-Way Toner is fragrance-free.
How many times per week should I use the Volcanic Mud Mask?

The Volcanic Mud Mask is a ritual step and should be used one to two times per week.
How many times per week should I use the Sheet Mask?

As the second ritual step in the äKwä skincare line, use a Sheet Mask one to two times per week.
Can I use the Four-Way Toner throughout the day?

Yes! The Four-Way Toner is the perfect way to prepare your skin for additional cleansing and moisture, prime your skin for cosmetics, and set your makeup look. Plus, it’s a great way to mist your skin any time of the day. This helps your skin glow like a glistening glacier on a sapphire sea.
I’m vegan. Can I use äKwä?

Most äKwä skincare formulas are vegan. Royal Bath Sheet Mask and RainBurst^™ Moisture Cream contains a non-vegan formula.
I’m gluten-intolerant. Can I use äKwä?

Yes! All äKwä skincare formulas are gluten-free.